Marketing Solutions
Maximising your sales and marketing investment is all about intelligent decision making powered by access to the best quality data and analytics.
Through scorecards, machine learning algorithms and augmented intelligence, our comprehensive and insight-driven marketing solutions can support you throughout your customer lifecycle. From segmentation and targeting, to channel planning; from onboarding to relationship management. With our data-driven insights powering your marketing decisions, you can ensure you’re always minimising risk and maximising growth opportunities and new revenue streams.
Insights
illion’s Marketing Solutions Insights provides an extensive range of analysis, profiling and modelling for businesses. Using variables such as industry, size, location and age, businesses can understand group characteristics and create scored models.
Attributes
illion can provide a flat file with attribute data via a secure file transfer service. Customers can simply load the data into IT infrastructure to support their Marketing and Sales departments. The customer can also use our recently released APIs to pull in data as often as needed.
Lead Portals
A suite of unique, online platforms allow subscribers to leverage sales intelligence tools from a local to a global level enabling businesses to shorten their sales cycle and effectively market to new prospects.
Batch Solutions
Optimise lead generation capability by customising bespoke marketing lists from extensive data on commercially active contact points. Our solutions support customers in all aspects of strategic, data-driven, B2B sales and marketing activities.
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